Creative Intelligence Studio · Lagos

Culture-Led Marketing, Campaign Strategy & Visual Storytelling

For artistes, brands and creatives who'd rather be talked about than scrolled past.

Song RolloutsMicro FilmsBrand CampaignsArtist PromotionPop Culture InsightsInfluencer MarketingCommunity Building
What We Do

No Safe Moves.
No Copy-Paste Campaigns.

Everything We Do?
Different By Design.

Campaign Strategy & Rollouts

We plan and run campaigns built to land. From song rollouts engineered for momentum to brand launches people actually remember.

Creative Storytelling & Visual Ads

Micro films and ads that feel different. Culturally rooted, emotionally driven and very hard to scroll past.

Artist & Culture Marketing

We spotlight artistes, creatives and movements through promotion, pop-culture storytelling and community-driven content.

Our Mission

Márké Was Born Because Safe Campaigns Bored Us.

We Plan. We Think. We Execute. Creating Work That Stands Out, Gets People Talking… And Maybe Makes Your Competitors Sweat A Little.

Tired of the same old? Good. Welcome home.

How We Work

The Márké Method

Bold isn't random. Every campaign we touch runs through the same four moves. That's how the wild ideas still hit their numbers.

01

Listen

We study the culture before we touch the brief: what people are saying, sharing, mocking and ignoring.

Culture audit · Audience map
02

Provoke

We find the angle nobody else is taking, then pressure-test it until it's sharp enough to cut through.

Big idea · Creative routes
03

Launch

We roll it out with timing, sequencing and the right voices. Not one post and a prayer.

Rollout calendar · Production
04

Learn

We track what moved, report it plainly, and feed every lesson into the next move.

Reporting · Next play
Our Pillars

Built To Stand Out.

Three ways we take campaigns, visuals and culture from idea to "Wait… you did that?"

ROLLOUT · WK 1–6 Tease Drop Push Peak

Strategy

Where ideas get a plan. We map every move so your music and campaigns land differently.

REC 0:15

Visuals

Where visuals meet craft. Ads, micro films and content made to stop the scroll.

TK who did this?? AO on repeat all week fr ZE this one is different Márké did. NOW TRENDING

Culture

Where the culture shows up. We put a light on creatives taking bold steps and making it happen.

✦Visual Storytelling
✦Marketing Campaigns
✦Creative Consultation
✦Artist Promotion
✦Song Rollouts
✦Community Engagement
✦Content Production
✦Pop Culture Insights
✦Influencer Marketing
Márké Originals

Ideas We'd Run Tomorrow.

Self-initiated concepts that show how we think. Bring us the brief and one of these could be yours, or we'll build you something even louder.

Original Concept 01

Danfo Sessions

Song Rollout · Experiential

The insight

In Lagos, a new song gets its first real review in traffic.

The idea

An unreleased single premieres inside branded danfos on the city's busiest routes. Passengers scan to unlock it before anyone else on the internet.

The rollout

Passenger reaction clips tease the drop. The artiste surprises one bus live. Release day turns the whole city into a listening party.

Original Concept 02

Mama Put Reviews

Micro Film Series · Brand Campaign

The insight

Nobody trusts an ad more than they trust their mama put.

The idea

A five-part micro film series where Lagos food vendors review a brand's product in their own words. Unscripted, unfiltered, unforgettable.

The rollout

Weekly episodes, vendor-voice cut-downs for every platform, and a final "verdict" episode the audience votes on.

Original Concept 03

Opening Act

Artist Promotion · Community

The insight

Every big artiste remembers who gave them their first stage.

The idea

Once a month, a brand hands its socials to an unsigned act for one night. We produce the takeover; the brand becomes the name they never forget.

The rollout

Open call, community vote, takeover night, then a mini doc following the act's next ninety days.

Márké Originals are self-initiated concepts, not client work.

What We Believe

Things We'll Always Do.
Things We Never Will.

Always

  • Start with the culture, not the deck.
  • Say the bold idea out loud.
  • Tell you what's working, and what isn't.
  • Treat every naira of your budget like it's ours.
  • Show up like we're part of your team.

Never

  • Copy-paste a campaign from somewhere else.
  • Hide weak ideas behind big words.
  • Post and pray.
  • Ghost you after the invoice.
  • Make you feel like just another client.
Why Work With Us

Question Is: Why Wouldn't You?

Why Márké Exists

"What we're building with Márké is bold on purpose. We're here to do things differently, with intention: to make people feel something, pause and say, 'Huh… okay, that's different.' That's the whole job. Let's leave cho cho cho. You'll catch up sooner or later."

Márké AfrikaCreative Intelligence Studio
The Team Promise

"We don't do boring and we don't do scruffy. We do coffee-fuelled brainstorms, last-minute sparks and culture-led ideas that actually stick. Work with us if you want a team that thinks differently, moves fast and executes like it cares. Because we do."

The MárkétersThe Team
Start A Project

Got Something Worth Talking About?

A release, a launch, a brand that's ready to stop playing safe. Tell us about it. Two minutes here saves a week of back-and-forth.

What do you need?
We only use your details to reply to you. No spam, no lists.

Brief received.

Thanks, friend. The team will be in touch within 48 hours. In the meantime, start thinking about what you want people to say when this drops.